Gratitude is the Attitude !

If you thank your audience with custom stickers of your logo, not only are you rewarding them with a limited-edition gift that they value as an opportunity to decorate something, but you are helping them promote you - doing a favor to others who have not discovered the radness of your project.

Creative people and their projects are magnets for very interesting customers. My attitude is charged up by the energies of the project people who make stickers; every time I call or email them, I feel that the energy is traded, crackling in the air, a parallel universe of creativity unleashed.

StickerNation gets to print a lot of great stuff, and one of the things that makes me the happiest is that these great designs and messages are going to wind up being distributed to even more people. One of the interesting things about stickers is how people actually want your sticker, when they really aren't interested in your postcard or doorhanger. Stickers have an inherent value, and they promote your project - like a tiny billboard deliberately placed by someone who implicitly supports you.

We don't thank one another enough, I think. We should be recipients of more thanks than we get; we should be attuned towards opportunities to give thanks ourselves. It costs us nothing to share our gratitude with one another. And to ramp it up a notch, it costs only pennies per sticker to order  and share with those who appreciate your work!


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Posted by Unknown March 21, 2009

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