Showing posts with label Keyword. Show all posts
Showing posts with label Keyword. Show all posts

In this blog post, I'm going to tell you a simple method on how to write a SEO optimized post on your blog. I'm going to make it very simple, and it will help you a lot if you're a beginner in blogging.

If you're an experienced blogger, this info might not be new to you, as you might already been implementing SEO strategies to your blog. Nevertheless, enjoy reading this post too.

I used a very simple plan to SEO optimized my blog posts most of the time, and I can say I've been getting great results from my SEO efforts. I got people calling me to ask about my business. I got partnerships through bloggers who found me on Google. So let me share with you what I did.

1. Pick Your Keyword.

You can search for high demand keywords using Google Keyword Tool. Pick keywords that are more targeted instead of general ones. Example of General Keyword = "Compensation Plan". Example of Targeted Keyword = "Best MLM Compensation Plan In The World".

It is easier to rank for keywords that are more targeted than general keywords. The keyword that you have searched and wanted to use, will be your main keyword.

2. Put Your Keyword In Your URL Post Permalink.

In every blog post, you'll have to insert your blog post permalink.

For example, I'm using 'seo optimized posts' as my permalink. Put only the main keyword you want to optimized. Try not to put the whole title into as the permalink.

3. Insert Your Main Keyword Into Your Title. As Front As Possible.

Put it at the front, then create a attention-grabbing blog post title too. For example, "Best MLM Compensation Plan - Where To Find It?"

4. Adding Main Keyword Into Post Content

Include your main keyword in your first 50-100 words.

Then for the rest of the passage, do not mass-spam your main keyword. It is highly recommended that you only add in 2-3 main keywords in your passage. Add one at the beginning, one at the center, and one nearing the end of the post.

* Mass spamming or repetition your main keyword may get your blog post penalized by Google. You don't need a 100 repetition of your main keyword to get ranked by Google.

* Write for Human first, Spiders second. Insert your main keyword appropriately in your post, and make your post readable. Don't write for the sake of getting page ranked, and forget about the real human reading your post.

5. Link your Main Keyword To A URL.

Do link your main keyword in your blog post at least once to a URL. Of course, you would want to link that keyword to a relevant url of yours. But you may also want to link it out to others' urls.

6. Use All-In-One SEO Plugin.

If you're in WordPress, you would have used this plugin called All-In-One SEO, which helped you a lot to rank your blog post in search engines. There are 3 sections you have to fill in.

7. Publish and Ping

Publish your post, and then Ping it using Ping-o-matic to inform search engines about your latest post. They will then send out their 'spiders' to look for your articles.

Ping every time you publish your blog post too.

Enter Title of your blog post, the URL of your blog post, and RSS feed of your blog.

Then Select all the Ping services, and then Ping It!

That is it!

This is just the basics of writing a SEO Optimized post if you're new to blogging. There are of course many advanced SEO tricks and strategies that can help you optimized your post further. And i will touch on those next time.

A typical Ecommerce website contains a few hundred pages. An E-commerce giant like Amazon contains thousands of products and millions of web pages. Optimizing a website like Amazon is not tough; it just requires a strong SEO strategy.

Optimizing an E-commerce site is slightly different from optimizing a static website. You need to plan and construct your optimization strategy well in advance. This will help save you a lot of time and effort in the future.

16 E-commerce SEO Tips to Keep Your Website Ahead in Rankings and Traffic

1. Maintain a Uniform and Clean Website Structure: The home page of your website should reflect the product categories; while all the inner pages should follow a common webpage structure.

2. Use a Unique Title Tag: Every product page should have a unique title. An Ecommerce site can contain any number of web pages. You can ask the programmer to code the title from the page content and product name. This makes your SEO more dynamic.

3. Select an Appropriate Keyword: The keywords must be unique for every webpage. They must reflect the important phrases within the webpage content. For an Ecommerce site, you can ask the programmer to select keywords from the content and product name.

4. Create a Relevant Description Per Web Page: The description of a web page is the snippet which appears in the SERPS. Every visitor reads the snippet and then clicks on the search result. It is very important to include a description relevant to the webpage content.

5. Include Breadcrumbs for All Inner Pages: A breadcrumb is like a secondary navigation structure. It helps the visitor to navigate back to the main product category page. A breadcrumb also helps in the internal linking of the website. Overall, including a breadcrumb makes the website SEO friendly.

6. Use a Heading Tag: Searchbots assign a lot of importance to the heading tag. The heading tag is SEO friendly and can be used to format the title of the web page content.

7. Avoid Usage of Flash: Avoid using flash on every web page of your E-commerce website. This will expand the site loading time. If the use of flash is inevitable, include textual content in the flash. Search engines are capable of reading the text in the flash file.

8. Optimize Images: Add the Alt tag to all the images of your website. Search engines cannot read images. The Alt tag is a means of ensuring that the search engines read the alternate text for images.

9. Optimize Anchor Text: Anchor text appears between the anchor opening and closing tag. It is good practice to use keywords as the anchor text.

10. Create an SEO Friendly URL Structure: The default URL structure of a dynamic website contains parameters. Search engines are not capable of understanding these parameters. A good URL structure must contain words separated by hyphens.

11. Generate a XML Sitemap: A XML sitemap contains all the URLs present in the website and makes it easy for searchbots to find and index all web pages. If the number of web pages on a site is large, you can create a number of XML sitemaps and then submit these sitemaps to Google via Webmaster Tools. E.g. sitemap1.xml, sitemap2.xml.

12. Limit the Number of Outbound Links: Always link to a safe and secure website. If you are not sure about the quality of the website you are linking out to, use the no follow attribute.

13. Submít to Search Directories: Forward your website URL to good quality search directories. Most of the search directories take a few weeks to link back to a site. Fill in the details of the submission form carefully, so that the administrator accepts the submission.

14. Submít to Article Directories and Social Bookmarking Sites: Article submission is the quickest way of obtaining high quality backlinks. You need to select the do follow bookmarking sites and submit the URL to them. Growth in traffic is a plus point of submitting to social bookmarking sites.

15. Integrate a Secure Payment Gateway: A secure payment gateway is the heart of an Ecommerce website. Get a trust seal from Verisign, TrustE, etc. Visitors will be more likely to trust your site and to make an online payment.

16. Track User Behavior with a Good Analytics Tool: You can track and analyze visitor behavior with a good analytics tool. You need to select an analytics tool based on your requirements. If your Ecommerce website operates on a large scale, you can opt for a paid analytics tool. Otherwise you can use a variety of free tools to obtain the best results.

It is very easy to rank well and get quality traffic with these tips. The trick is to maintain the balance of the site being SEO and user friendly.

Share what all steps you take to optimize your Ecommerce website?

Creating keyword stemming (the ability to have a page returned for multiple results) is accomplished easily through using synonyms and alternative keywords for inbound and internal links.

To promote this SEO tactic simply:

1. Map out the keyword cluster that best corresponds to the root phrase.
2. Make sure the initial keyword is utilized once in the first 25 words of the document.
3. Contextually integrate the secondary keyword 1-2 times into the page.
4. Make sure the page has 500-750 word min. so that search engines have enough context to identify the pages primary and secondary topic.
5. Use both the singular keyword variation and the alternative variation in the title if possible (or in the title+meta tag) - such as keyword1 in title, and keyword 2 (singular or plural in meta data).
6. Build internal links using the alternative keyword variations to supply the foundation of link flow.
7. Build inbound anchor text to the page (from other relevant pages) with the alternate variations of phrases you want the target page to rank for ( i.e. rates, pricing, fees, prices, cost) as an example of semantic stemming.
8. Wait for all the changes to get indexed.
9. Continue building internal and external inbound links until the page reaches the top 10 for one keyword, then reduce the inbound links for that keyword and focus on alternative variables so all the keywords are sufficiently nurtured.
10. Enjoy stemmed keyword rankings over time.

This works particularly well in the event that you are optimizing an array of keywords based on a semantic cluster (group of related words) and wish to use the synergy they create to provide buoyancy across multiple keywords simultaneously.

This simple, yet effective SEO technique can represent the difference between ranking for 10 keywords, 100 keywords or 1,000 over time, depending on how you scale this process across multiple pages in your domain.

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